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The crafty salesperson will take the extra few minutes to incorporate a human element into their follow-up emails-even if it’s templatized.
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And what do you do with that email? You delete it without reading it. Have you ever read a follow-up email that sounds like it came directly from a form and was aimed at a mass audience? That’s because it probably was. However, we do want to point out an important ingredient: authenticity.
PLACES TO WRITE STORIES FREE WITH NO EMAIL REQURED HOW TO
Many professionals search for best practices on how to write a follow-up email, but the truth is that nobody has a secret recipe. If you’ve ever wondered what to say in a follow-up email, you’re not alone. Step 2: Be authentic and remind them why your product works
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